Sunday, 19 September 2010

Mascara Blues

Okay mums, we all want our lashes looking long and lush, well you ain't gonna get them unless you were blessed at birth...  Ill tell you why...

The cosmetic companies who make the mascara, promise to deliver when you watch their ads., and read their glossy mags..

Whether it be...
Lashes 360 degrees
Extra volume collagen
Up to 117% longer lashes
Winning formulas......                     WHAT!!!!

And Ive had most of these in my makeup bag..    You can get all of the above effects if you apply FALSE eyelashes, for a day or two, or in the models case for the commercial shoot that day.

So mums you don't have to be a genius to see that the  mascara isn't doing the the job!

As a busy stay at home at home mum, who loves to browse, mostly,  then shop.  (don't tell anyone!)
I have become more and more frustrated at the marketing strategies these companies use to sell their products, and in the case of the mascara,  having tried them clumps and all,  I have come to the conclusion that all mascara really does is enhance a little and darken..

So don't spend a fortune on mascara, the cheaper ones work just as well as the most expensive ones there all the same!

If your going to go the false route,  I recommend Eylure Individual Lashes,  you can apply as little or as many as you wish, and unlike the full strip lashes, they look much more natural and last longer.  They work pretty good with mascaras, bath and showers, tired eye rubbing, common for mums, and PMT tears.

So when you impressionable daughter like mine watches these ads, and says "look at her lashes"!, you will know what to tell her.....